Jack Arts

The Last House on Needless Street: Catriona Ward

Venture off the street and into the forest, with our new billboard installation to mark the release of Catriona Ward’s latest spooky novel.

The Last House on Needless Street is a gothic-tinged literary mystery crossed with straight-up strange horror – a killer combination. We were tasked with bringing the book cover to life with the use of 3D special build trees, which seem to have grown out of the frame and into the street environment.  The billboard was paired with a second 3D element, a powerful quote in vibrant yellow from the king of horror himself, Steven King. An eye-catching display to engage the passing public and entice readers to explore the book ‘with all the secrets’.