<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Environment - BUILDHOLLYWOOD</title>
	<atom:link href="https://www.buildhollywood.co.uk/sector/environment/feed/" rel="self" type="application/rss+xml" />
	<link>https://www.buildhollywood.co.uk</link>
	<description>Outdoor Advertising Specialists</description>
	<lastBuildDate>Thu, 17 Jul 2025 15:20:24 +0000</lastBuildDate>
	<language>en-GB</language>
	<sy:updatePeriod>
	hourly	</sy:updatePeriod>
	<sy:updateFrequency>
	1	</sy:updateFrequency>
	<generator>https://wordpress.org/?v=6.8.9</generator>
	<item>
		<title>University of Central Lancashire</title>
		<link>https://www.buildhollywood.co.uk/work/university-of-central-lancashire/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=university-of-central-lancashire</link>
		
		<dc:creator><![CDATA[Ellie Heffernan-Horrox]]></dc:creator>
		<pubDate>Mon, 16 Jun 2025 15:19:35 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">https://www.buildhollywood.co.uk/?post_type=work&#038;p=23405</guid>

					<description><![CDATA[<p>In an innovative effort to engage prospective students and spark their ambitions, the University of Central Lancashire teamed up with JACK ARTS and Talon to bring a bold and eye-catching idea to life.  A creative billboard that doesn’t just display a message, it lights up the night.  The illuminated 96 sheet billboard serves as both [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/university-of-central-lancashire/">University of Central Lancashire</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>In an innovative effort to engage prospective students and spark their ambitions, <a href="https://www.lancashire.ac.uk/">the University of Central Lancashire</a> teamed up with JACK ARTS and <a href="https://talonooh.com/en/">Talon</a> to bring a bold and eye-catching idea to life.  A <a href="https://www.buildhollywood.co.uk/product/creative-billboards/">creative billboard</a> that doesn’t just display a message, it lights up the night.  The illuminated 96 sheet billboard serves as both a literal and symbolic beacon of opportunity, glowing brightly to capture the attention of passersby and evoke curiosity. By merging creativity with purpose, this campaign aimed to inspire students to imagine a brighter future and encourage them to attend one of UCLan’s open days.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/university-of-central-lancashire/">University of Central Lancashire</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>National Trust: Space to Feel</title>
		<link>https://www.buildhollywood.co.uk/work/national-trust-space-to-feel/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=national-trust-space-to-feel</link>
		
		<dc:creator><![CDATA[Jim Cowan]]></dc:creator>
		<pubDate>Thu, 26 Sep 2024 12:06:55 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">https://www.buildhollywood.co.uk/?post_type=work&#038;p=18976</guid>

					<description><![CDATA[<p>As Europe’s largest conservation charity, National Trust looks after nature, beauty and history in England, Wales and Northern Ireland, caring for miles of coastline, woodlands, countryside and hundreds of historic buildings, gardens and precious collections. Working with Mediabridge, JACK ARTS supported the Trust’s national campaign ‘Space to Feel’ – which brought idyllic panoramas out of [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/national-trust-space-to-feel/">National Trust: Space to Feel</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><span style="font-weight: 400;">As Europe’s largest conservation charity, </span><a href="https://www.nationaltrust.org.uk/" target="_blank" rel="noopener"><span style="font-weight: 400;">National Trust</span></a><span style="font-weight: 400;"> looks after nature, beauty and history in England, Wales and Northern Ireland, caring for miles of coastline, woodlands, countryside and hundreds of historic buildings, gardens and precious collections.</span></p>
<p><span style="font-weight: 400;">Working with </span><a href="https://www.mediabridgeglobal.com/" target="_blank" rel="noopener"><span style="font-weight: 400;">Mediabridge</span></a><span style="font-weight: 400;">, JACK ARTS supported the Trust’s national campaign ‘Space to Feel’ – which brought idyllic panoramas out of nature and onto our urban billboards across our UK cities, encouraging people to discover and explore places in the National Trust’s care. The wanderlust creatives framed on our street-level poster sites provided a visual portal, transporting the passing viewer to tranquil UK destinations encouraging pause and connection to our great outdoors.</span></p><p>The post <a href="https://www.buildhollywood.co.uk/work/national-trust-space-to-feel/">National Trust: Space to Feel</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Natural History Museum: Birds</title>
		<link>https://www.buildhollywood.co.uk/work/natural-history-museum-birds/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=natural-history-museum-birds</link>
		
		<dc:creator><![CDATA[Caleb Sircombe]]></dc:creator>
		<pubDate>Fri, 06 Sep 2024 12:13:32 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">https://www.buildhollywood.co.uk/?post_type=work&#038;p=18734</guid>

					<description><![CDATA[<p>‘Birds are the soundtrack to our morning, they soar through the skies and swoop around our streets, but how well do we really know our feathered friends?’ The Natural History Museum’s latest exhibition unravelled the story of birds in an enlightening and shocking display which included fossilised specimens, interactive displays and immersive murmuration projections. JACK [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/natural-history-museum-birds/">Natural History Museum: Birds</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>‘Birds are the soundtrack to our morning, they soar through the skies and swoop around our streets, but how well do we really know our feathered friends?’ The <a href="https://www.nhm.ac.uk/" target="_blank" rel="noopener">Natural History Museum</a>’s latest exhibition unravelled the story of birds in an enlightening and shocking display which included fossilised specimens, interactive displays and immersive murmuration projections.</p>
<p>JACK ARTS worked alongside <a href="https://www.posterscope.com/" target="_blank" rel="noopener">Posterscope</a> to bring the exhibition to life at our 1 Quaker Street site, which welcomed a mesmerizing wave of starlings in flight. The bold and bright 3D display featured hot pink bird forms that glided effortlessly across the site, casting shadows as they joined the rest of their flock.</p>
<p>Emulating the exhibition’s interactive displays, passers-by were encouraged to engage with the poster site through a QR competition that offered £250 of NHM goodies, and aimed to finally answer the age-old question… which came first, the chicken or the egg?</p><p>The post <a href="https://www.buildhollywood.co.uk/work/natural-history-museum-birds/">Natural History Museum: Birds</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Bees: A Story of Survival</title>
		<link>https://www.buildhollywood.co.uk/work/bees-a-story-of-survival/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=bees-a-story-of-survival</link>
		
		<dc:creator><![CDATA[Caleb Sircombe]]></dc:creator>
		<pubDate>Mon, 24 Jun 2024 10:52:50 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">https://www.buildhollywood.co.uk/?post_type=work&#038;p=17739</guid>

					<description><![CDATA[<p>National Museum Liverpool opens its doors to their new immersive exhibition; combining contemporary art with the intricacies of science to explore one of nature’s most fascinating creatures &#8211; the bee. In a collaboration between the World Museum, bee communication expert Professor Martin Bencsik and the artist Wolfgang Buttress, the exhibition is as detailed as the [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/bees-a-story-of-survival/">Bees: A Story of Survival</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="https://www.liverpoolmuseums.org.uk/whatson/world-museum/exhibition/bees-story-of-survival">National Museum Liverpool</a> opens its doors to their new immersive exhibition; combining contemporary art with the intricacies of science to explore one of nature’s most fascinating creatures &#8211; the bee. In a collaboration between the <a href="https://www.liverpoolmuseums.org.uk/whatson/world-museum/exhibition/bees-story-of-survival">World Museum</a>, bee communication expert Professor Martin Bencsik and the artist <a href="https://www.wolfgangbuttress.com/">Wolfgang Buttress</a>, the exhibition is as detailed as the macro photography featured in the poster campaign. Bringing the world of bees to life through sculpture, art, projection and soundscape, the show aims to educate and inspire visitors to protect these intricate and resilient creatures and their habitats.</p>
<p>With <a href="https://www.akauk.com/">AKA</a> we took the exhibition’s ambitions directly to streets the with an immersive campaign that encouraged the passing public to create a bee-friendly future;  Roscoe Street Liverpool and Oxford Road Manchester’s busy street-level sites were the perfect spots for the bee-friendly activations. The takeover poster sites were hand-embellished with tear-away seed pouches, made from sustainable printed fabric pouches.  The iridescent display encouraged people to engage with the space, take the seed packs away and plant at home &#8211; bringing the campaign, and exhibition’s, ‘save the bees’ appeal to life.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/bees-a-story-of-survival/">Bees: A Story of Survival</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Scottish Water: Piped by Us. Owned by You.</title>
		<link>https://www.buildhollywood.co.uk/work/scottish-water-piped-by-us-owned-by-you/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=scottish-water-piped-by-us-owned-by-you</link>
		
		<dc:creator><![CDATA[Belinda Johnson]]></dc:creator>
		<pubDate>Mon, 15 Apr 2024 13:13:23 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<guid isPermaLink="false">https://www.buildhollywood.co.uk/?post_type=work&#038;p=16751</guid>

					<description><![CDATA[<p>We can often take it for granted, but water is the lifeblood of our daily routines; from quenching our thirst to keeping us clean. Scottish Water is proudly publicly owned and ensures that over 1.5 billion litres of fresh, clean drinking water flows from the highlands to taps across the nation every day.  Highlighting the [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/scottish-water-piped-by-us-owned-by-you/">Scottish Water: Piped by Us. Owned by You.</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><span data-contrast="auto">We can often take it for granted, but water is the lifeblood of our daily routines; from quenching our thirst to keeping us clean. <a href="https://www.scottishwater.co.uk/">Scottish Water</a> is proudly publicly owned and ensures that over 1.5 billion litres of fresh, clean drinking water flows from the highlands to taps across the nation every day.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}"> </span></p>
<p><span data-contrast="auto">Highlighting the important role water plays in the lives of the people of Scotland, their new multi-channel campaign ‘</span><a href="https://www.yourwateryourlife.co.uk/ownedbyyou/"><span data-contrast="none">Piped by Us. Owned by You.</span></a><span data-contrast="auto">’ urges everyone to value and safeguard this invaluable natural asset. JACK ARTS Scotland joined forces with Talon and Scottish Water to take this vital message to <a href="https://www.buildhollywood.co.uk/work/#glasgow">Glasgow</a>’s streets with a campaign inspired by the nation’s breathtaking landscape and its people. This included <a href="https://www.buildhollywood.co.uk/work/#street-posters">street posters</a> and a striking photorealistic <a href="https://www.buildhollywood.co.uk/work/#murals">mural</a> created by local artist <a href="https://www.instagram.com/rogueoner/?hl=en">Rogue One</a>, now proudly exhibited at Scottish Water’s offices.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}"> </span></p><p>The post <a href="https://www.buildhollywood.co.uk/work/scottish-water-piped-by-us-owned-by-you/">Scottish Water: Piped by Us. Owned by You.</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Not On The High Street</title>
		<link>https://www.buildhollywood.co.uk/work/not-on-the-high-street/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=not-on-the-high-street</link>
		
		<dc:creator><![CDATA[Keita Takemura]]></dc:creator>
		<pubDate>Thu, 16 Nov 2023 14:43:10 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<guid isPermaLink="false">https://www.buildhollywood.co.uk/?post_type=work&#038;p=15203</guid>

					<description><![CDATA[<p>Cheer isn&#8217;t the only thing Not On The High Street is spreading this Christmas. The home of small creative businesses is on a mission to encourage shoppers to &#8216;give a gift worth giving&#8217; this Christmas after research found that over three million gifts had been thrown out since the previous festive season. With the likes [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/not-on-the-high-street/">Not On The High Street</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><span class="TextRun SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW44015974 BCX0">Cheer </span><span class="NormalTextRun SCXW44015974 BCX0">isn&#8217;t</span><span class="NormalTextRun SCXW44015974 BCX0"> the only thing </span></span><a class="Hyperlink SCXW44015974 BCX0" href="https://www.notonthehighstreet.com/" target="_blank" rel="noreferrer noopener"><span class="TextRun Underlined SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class="NormalTextRun SCXW44015974 BCX0" data-ccp-charstyle="Hyperlink">Not </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW44015974 BCX0" data-ccp-charstyle="Hyperlink">On</span> <span class="NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW44015974 BCX0" data-ccp-charstyle="Hyperlink">The</span><span class="NormalTextRun SCXW44015974 BCX0" data-ccp-charstyle="Hyperlink"> High Street</span></span></a><span class="TextRun SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW44015974 BCX0"> is spreading this Christmas. The home of small creative businesses is on a mission to encourage shoppers to &#8216;give a gift worth giving&#8217; this Christmas after research found that over three million gifts had been thrown out since the </span><span class="NormalTextRun SCXW44015974 BCX0">previous</span><span class="NormalTextRun SCXW44015974 BCX0"> festive season. With the likes of socks, mugs, and beauty gift sets filling the landfills year-on-year, we worked with Not </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW44015974 BCX0">On</span> <span class="NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW44015974 BCX0">The</span><span class="NormalTextRun SCXW44015974 BCX0"> High Street, </span></span><a class="Hyperlink SCXW44015974 BCX0" href="https://talonooh.com/en/" target="_blank" rel="noreferrer noopener"><span class="TextRun Underlined SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class="NormalTextRun SCXW44015974 BCX0" data-ccp-charstyle="Hyperlink">Talon</span></span></a><span class="TextRun SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW44015974 BCX0">, alongside creative studios </span></span><a class="Hyperlink SCXW44015974 BCX0" href="https://www.hearts-science.com/en-gb/" target="_blank" rel="noreferrer noopener"><span class="TextRun Underlined SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class="NormalTextRun SCXW44015974 BCX0" data-ccp-charstyle="Hyperlink">Hearts &amp; Science</span></span></a><span class="TextRun SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW44015974 BCX0">, </span></span><a class="Hyperlink SCXW44015974 BCX0" href="https://grandvisual.com/" target="_blank" rel="noreferrer noopener"><span class="TextRun Underlined SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class="NormalTextRun SCXW44015974 BCX0" data-ccp-charstyle="Hyperlink">Grand Visual</span></span></a><span class="TextRun SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW44015974 BCX0">, and </span></span><a class="Hyperlink SCXW44015974 BCX0" href="https://www.uncommon.london/" target="_blank" rel="noreferrer noopener"><span class="TextRun Underlined SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class="NormalTextRun SCXW44015974 BCX0" data-ccp-charstyle="Hyperlink">Uncommon Studio</span></span></a><span class="TextRun SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW44015974 BCX0"> to bring to life this landfill problem with a </span></span><a class="Hyperlink SCXW44015974 BCX0" href="https://www.buildhollywood.co.uk/work/#creative-billboards" target="_blank" rel="noreferrer noopener"><span class="TextRun Underlined SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class="NormalTextRun SCXW44015974 BCX0" data-ccp-charstyle="Hyperlink">creative billboard</span></span></a><span class="TextRun SCXW44015974 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW44015974 BCX0"> that marked the beginning of their &#8216;Don&#8217;t Gift Guide.&#8217; Crammed with and constructed out of cardboard boxes, the &#8216;Don&#8217;t Gift Big Biz&#8217; billboard encourages Vinegar Yard passersby to think twice about where they spend their pennies this Christmas season, and to consider choosing local over large retailers.</span></span></p><p>The post <a href="https://www.buildhollywood.co.uk/work/not-on-the-high-street/">Not On The High Street</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Hay Festival: 2023</title>
		<link>https://www.buildhollywood.co.uk/work/hay-festival-2023/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=hay-festival-2023</link>
		
		<dc:creator><![CDATA[Keita Takemura]]></dc:creator>
		<pubDate>Wed, 26 Apr 2023 12:09:45 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">https://www.buildhollywood.co.uk/?post_type=work&#038;p=13267</guid>

					<description><![CDATA[<p>In the Welsh booktown of Hay-on-Wye, the Hay Festival of Literature &#38; Arts has been inviting ‘audiences to imagine the world as it is and as it might be’ by offering ‘innovative platforms to discover new ideas’ for Nobel Prize winners, novelists, scientists, politicians, historians, environmentalists, and musicians since its beginning 1987. Coined the ‘Woodstock [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/hay-festival-2023/">Hay Festival: 2023</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><span data-contrast="auto">In the Welsh booktown of Hay-on-Wye, the </span><a href="https://www.hayfestival.com/home"><span data-contrast="none">Hay Festival of Literature &amp; Arts</span></a><span data-contrast="auto"> has been inviting ‘audiences to imagine the world as it is and as it might be’ by offering ‘innovative platforms to discover new ideas’ for Nobel Prize winners, novelists, scientists, politicians, historians, environmentalists, and musicians since its beginning 1987. Coined the ‘Woodstock of the mind’, 36 years on, the Hay Festival holds a vital place in global culture – reaching an audience of millions each year. </span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">To bring this year’s event to </span><a href="https://www.buildhollywood.co.uk/work/#bristol"><span data-contrast="none">Bristol</span></a><span data-contrast="auto"> and </span><a href="https://www.buildhollywood.co.uk/work/#birmingham"><span data-contrast="none">Birmingham</span></a><span data-contrast="auto">, we worked alongside the Hay Festival on vibrant </span><a href="https://www.buildhollywood.co.uk/work/#street-posters"><span data-contrast="none">street poster</span></a><span data-contrast="auto"> takeovers of our sites in each city. Asserting its ability to inspire and encourage imaginations to run free, the creatives also included some of this year’s huge and varied line-up – featuring the likes of Stormzy, Mary Berry, Baaba Maal, Dua Lipa, Helena Bonham Carter, Douglas Stuart, Margaret Atwood, Elif Shafak and Gary Younge.</span></p><p>The post <a href="https://www.buildhollywood.co.uk/work/hay-festival-2023/">Hay Festival: 2023</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Rubicon: Please Recycle</title>
		<link>https://www.buildhollywood.co.uk/work/rubicon-please-recycle/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rubicon-please-recycle</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Tue, 30 Aug 2022 17:09:16 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<guid isPermaLink="false">https://www.buildhollywood.co.uk/?post_type=work&#038;p=11125</guid>

					<description><![CDATA[<p>To share a timely environmental message from tropical drink favourites Rubicon, we worked with Kinetic on a takeover of our central London mega-site on Westminster Bridge Road. Emphasising eco-consciousness, we created and installed a gigantic creative billboard made from 4758 cans of Rubicon*, spelling out ‘Made of Different Stuff’ in their contrasting colours. Effective and [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/rubicon-please-recycle/">Rubicon: Please Recycle</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>To share a timely environmental message from tropical drink favourites <a href="https://www.agbarr.co.uk/our-brands/barr-soft-drinks/rubicon/" target="_blank" rel="noopener">Rubicon</a>, we worked with <a href="https://kineticww.com/" target="_blank" rel="noopener">Kinetic</a> on a takeover of our central <a href="https://www.buildhollywood.co.uk/work/#london">London</a> mega-site on Westminster Bridge Road. Emphasising eco-consciousness, we created and installed a gigantic <a href="https://www.buildhollywood.co.uk/work/#creative-billboards">creative billboard</a> made from 4758 cans of Rubicon*, spelling out ‘Made of Different Stuff’ in their contrasting colours. Effective and eye-catching, it paired perfectly with the fun and flavour-emphasising creatives on the two raised billboards at either side.</p>
<p>*(recycled after use, of course)</p><p>The post <a href="https://www.buildhollywood.co.uk/work/rubicon-please-recycle/">Rubicon: Please Recycle</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Hammersmith &#038; Fulham Council: Rewilding Raves</title>
		<link>https://www.buildhollywood.co.uk/work/hammersmith-fulham-council-rewilding-raves/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=hammersmith-fulham-council-rewilding-raves</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Mon, 29 Aug 2022 09:28:39 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">https://www.buildhollywood.co.uk/?post_type=work&#038;p=12193</guid>

					<description><![CDATA[<p>Dragonfly Pool Party? Hedgehog Silent Disco? Butterfly Flash-mob? As part of Hammersmith &#38; Fulham Council’s Climate Action Together initiative, we encouraged the borough&#8217;s residents to party with purpose and host ‘Rewilding Raves’ to help local nature and biodiversity thrive. From the borough’s network of green and wet spaces to private gardens, windowsills, and doorsteps, the [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/hammersmith-fulham-council-rewilding-raves/">Hammersmith & Fulham Council: Rewilding Raves</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>Dragonfly Pool Party? Hedgehog Silent Disco? Butterfly Flash-mob? As part of <a href="https://www.lbhf.gov.uk/">Hammersmith &amp; Fulham Council’s</a> Climate Action Together initiative, we encouraged the borough&#8217;s residents to party with purpose and host ‘<a href="https://www.lbhf.gov.uk/environment/climate-and-ecological-emergency/rewilding-raves" target="_blank" rel="noopener">Rewilding Raves’</a> to help local nature and biodiversity thrive.</p>
<p>From the borough’s network of green and wet spaces to private gardens, windowsills, and doorsteps, the campaign with <a href="https://fieldworkfacility.com/">Fieldwork Facility</a> aimed to inspire small actions to create big change. Together with interactive QR-code poster designs and protest-plaque style installations in key locations, it highlighted the need to let nature go wild, with ideas from adopting a local street tree to creating doorstep bug hotels.</p>
<p>With an ambitious target to reach net zero carbon emissions by 2030, the Rewilding Raves initiative and supporting campaign brought the importance of nature to the forefront, whilst transforming the borough from grey to green.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/hammersmith-fulham-council-rewilding-raves/">Hammersmith & Fulham Council: Rewilding Raves</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Historic Royal Palaces: Superbloom</title>
		<link>https://www.buildhollywood.co.uk/work/superbloom/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=superbloom</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Thu, 26 May 2022 15:13:01 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=10209</guid>

					<description><![CDATA[<p>To commemorate the Queen’s Platinum Jubilee, the Historic Royal Palaces are replicating a dazzling natural phenomenon in the moat of the Tower of London. With 20 million seeds planted, it’ll provide the visual spectacle of a superbloom – while being carefully considered to provide natural habitats for insects and wildlife right in the centre of [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/superbloom/">Historic Royal Palaces: Superbloom</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>To commemorate the Queen’s Platinum Jubilee, the <a href="https://www.hrp.org.uk/#gs.1t5s37" target="_blank" rel="noopener">Historic Royal Palaces</a> are replicating a dazzling natural phenomenon in the moat of the Tower of London. With 20 million seeds planted, it’ll provide the visual spectacle of a superbloom – while being carefully considered to provide natural habitats for insects and wildlife right in the centre of the city – with the display intended to live, flourish, and regrow again beyond the summer.</p>
<p>To give <a href="https://www.buildhollywood.co.uk/work/#london">London</a> a sneak peek of the forthcoming spectacle, we teamed up with <a href="https://www.akauk.com/" target="_blank" rel="noopener">AKA</a>. Taking over one of our east London sites with packets of wildflower seeds for passers-by to take away, each removal revealed the colourful creatives underneath, piece by piece. Hoping to instigate some city-wide wildflower blooms, it brought <a href="https://www.hrp.org.uk/tower-of-london/whats-on/superbloom-at-the-tower-of-london/#gs.1t1kg2" target="_blank" rel="noopener">Superbloom</a> right to the streets.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/superbloom/">Historic Royal Palaces: Superbloom</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Climate Live</title>
		<link>https://www.buildhollywood.co.uk/work/climate-live/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=climate-live</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Wed, 24 Nov 2021 13:42:55 +0000</pubDate>
				<category><![CDATA[Music]]></category>
		<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=8683</guid>

					<description><![CDATA[<p>Climate Live&#8216;s youth-led climate concerts are seeking to engage, empower and educate young people through music, raising awareness of the climate crisis and hoping to inspire a movement by using a medium that has proven power to unite. Motivated by an urgent need to instigate widespread action amongst young people right across the globe – [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/climate-live/">Climate Live</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="https://climatelive.org/" target="_blank" rel="noopener">Climate Live</a>&#8216;s youth-led climate concerts are seeking to engage, empower and educate young people through music, raising awareness of the climate crisis and hoping to inspire a movement by using a medium that has proven power to unite.</p>
<p>Motivated by an urgent need to instigate widespread action amongst young people right across the globe – believing that to change everything, we need everyone – their concerts will be taking place everywhere, from Sweden and Brazil to London.</p>
<p>For one of their <a href="https://www.buildhollywood.co.uk/work/#london">London</a> launches, we worked with Climate Live on a surprise <a href="https://www.buildhollywood.co.uk/work/#experiential">open-top bus tour</a> of the city, with performances from Second Thoughts, Nova Twins and Girli alongside speeches from incredible activists. Giving the bus a fully customised vinyl wrap, arranging its journey around the city, and creating a buzz on the streets as we went, we shared Climate Live’s important mission with the world in the most creative and exciting way we knew how.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/climate-live/">Climate Live</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>The Scottish Government: COP26</title>
		<link>https://www.buildhollywood.co.uk/work/the-scottish-government-cop26/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-scottish-government-cop26</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Thu, 11 Nov 2021 17:05:40 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=8490</guid>

					<description><![CDATA[<p>With Scotland hosting the global COP26 conference, the world’s eyes turned onto the nation as it became a hotspot for climate consultations. So, for the Scottish Government, it was essential to define and qualify their credentials for the congress – making clear their intentions for addressing the global climate emergency. With Talon, we worked with [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/the-scottish-government-cop26/">The Scottish Government: COP26</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>With Scotland hosting the global <a href="https://ukcop26.org/" target="_blank" rel="noopener">COP26</a> conference, the world’s eyes turned onto the nation as it became a hotspot for climate consultations. So, for the <a href="https://www.gov.scot/" target="_blank" rel="noopener">Scottish Government</a>, it was essential to define and qualify their credentials for the congress – making clear their intentions for addressing the global climate emergency.</p>
<p>With <a href="https://talonoutdoor.com/" target="_blank" rel="noopener">Talon</a>, we worked with the Scottish Government to broadcast their commitments to <a href="https://www.buildhollywood.co.uk/work/#edinburgh">Edinburgh</a> and <a href="https://www.buildhollywood.co.uk/work/#glasgow">Glasgow</a>, projecting Net Zero promises onto each city, and making their eco-themed campaign a reality. This included environmentally conscious artwork for <a href="https://www.buildhollywood.co.uk/work/#creative-billboards">creative billboards</a> – with foliage and natural-looking materials – to soften the city’s streets with a touch of nature.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/the-scottish-government-cop26/">The Scottish Government: COP26</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Choose Earth: Earthrise Studio x Choose Love at COP26</title>
		<link>https://www.buildhollywood.co.uk/work/choose-earth-earthrise-studio-x-choose-love-at-cop26/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=choose-earth-earthrise-studio-x-choose-love-at-cop26</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Thu, 11 Nov 2021 10:38:50 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=8439</guid>

					<description><![CDATA[<p>As the United Nations Climate Change Conference kicked off in Glasgow, masses of organisations, initiatives, campaigners, brands and businesses were trying to get their voices heard, while the world’s media, leaders and attention concentrated their eyes onto the city and the forthcoming negotiations. Choose Earth had a pertinent message to share, asking loudly and clearly [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/choose-earth-earthrise-studio-x-choose-love-at-cop26/">Choose Earth: Earthrise Studio x Choose Love at COP26</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>As the United Nations Climate Change Conference kicked off in Glasgow, masses of organisations, initiatives, campaigners, brands and businesses were trying to get their voices heard, while the world’s media, leaders and attention concentrated their eyes onto the city and the forthcoming negotiations.</p>
<p><a href="https://www.chooseearth.co/" target="_blank" rel="noopener">Choose Earth</a> had a pertinent message to share, asking loudly and clearly why many of the world’s indigenous leaders and communities weren’t being given a seat at the table for the conference. Working with <a href="https://www.earthrise.studio/" target="_blank" rel="noopener">Earthrise Studio</a>, we brought the word to our sites in the city, spreading awareness on the street with poster creatives centred on leaders and environmental protectors who deserved to be heard.</p>
<p>The campaign had a huge impact as it was shared across social media: by <a href="https://www.instagram.com/p/CVzxHIbqNsC/" target="_blank" rel="noopener">Earthrise Studio</a>, <a href="https://www.instagram.com/p/CVvl4o4MP-I/" target="_blank" rel="noopener">Choose Love</a>, <a href="https://www.instagram.com/p/CV07UgqMMLz/" target="_blank" rel="noopener">Brasil de Fato</a>, and also by leaders the campaign revolved around – <a href="https://www.instagram.com/p/CV3-xqRFHsR/" target="_blank" rel="noopener">Sonia Guajajara</a> and <a href="https://www.instagram.com/p/CV5eQd_r_GR/" target="_blank" rel="noopener">Célia Xakriabá</a> – reaching hundreds of thousands of followers, and being re-shared onwards continuously by passionate activists from around the world.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/choose-earth-earthrise-studio-x-choose-love-at-cop26/">Choose Earth: Earthrise Studio x Choose Love at COP26</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Do The Green Thing: The Colour of the Climate Crisis</title>
		<link>https://www.buildhollywood.co.uk/work/do-the-green-thing-the-colour-of-the-climate-crisis/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=do-the-green-thing-the-colour-of-the-climate-crisis</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Thu, 11 Nov 2021 10:29:20 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=8449</guid>

					<description><![CDATA[<p>Do The Green Thing was created as an environmental social initiative that uses creativity to tackle the climate crisis – as “art has always helped us to interpret the world and get closer to its truths.” This resulted in the exhibition The Colour of the Climate Crisis, a curated selection of works that highlight the [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/do-the-green-thing-the-colour-of-the-climate-crisis/">Do The Green Thing: The Colour of the Climate Crisis</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="https://dothegreenthing.com/" target="_blank" rel="noopener">Do The Green Thing</a> was created as an environmental social initiative that uses creativity to tackle the climate crisis – as “art has always helped us to interpret the world and get closer to its truths.” This resulted in the exhibition <a href="https://thecolouroftheclimatecrisis.art/" target="_blank" rel="noopener"><em>The Colour of the Climate Crisis</em></a>, a curated selection of works that highlight the related inequalities of the climate breakdown and racial injustice.</p>
<p>With work by 24 Black creatives and artists of colour, the exhibition underlines that those who are most affected by the climate breakdown, yet are least at fault, are people of colour. As <em>The Colour of the Climate Crisis</em> landed in Glasgow’s The Pipe Factory to coincide with COP26, we worked with Do The Green Thing to bring its dual purposes of poignant art and much-needed awareness to the heart of the city.</p>
<p>With artwork that sought to centre the leadership, ideas and experiences of people of colour on the frontlines of the crisis, the <a href="https://www.buildhollywood.co.uk/work/#street-posters">street poster</a> campaign presented impactful excerpts from the exhibition and showcased its intentions, providing the perfect backdrop to climate demonstrations and protests parading through the city.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/do-the-green-thing-the-colour-of-the-climate-crisis/">Do The Green Thing: The Colour of the Climate Crisis</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Climate Call-Up</title>
		<link>https://www.buildhollywood.co.uk/work/climate-call-up/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=climate-call-up</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Fri, 22 Oct 2021 08:36:31 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=8356</guid>

					<description><![CDATA[<p>Climate Call-Up have had enough of empty promises and inconsequential targets, so are taking matters into their own hands to draw London’s attention to the immediate and impending threat climate change poses to our planet. Calling for war-style mobilisation to get citizens involved in campaigning, lobbying and piling the pressure onto governments, they decided to [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/climate-call-up/">Climate Call-Up</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="https://climatecallup.org/enlist" target="_blank" rel="noopener">Climate Call-Up</a> have had enough of empty promises and inconsequential targets, so are taking matters into their own hands to draw London’s attention to the immediate and impending threat climate change poses to our planet.</p>
<p>Calling for war-style mobilisation to get citizens involved in campaigning, lobbying and piling the pressure onto governments, they decided to raise awareness on the streets with something nobody could ignore – a giant, blaring siren, bleeding noise from our Shepherd’s Bush megasite.</p>
<p>We worked with Climate Call-Up on their <a href="https://www.buildhollywood.co.uk/work/#creative-billboards">creative billboard</a> alongside <a href="https://www.buildhollywood.co.uk/work/#street-posters">street poster</a> displays seeking to enlist the public on their mission. Taking over <a href="https://www.buildhollywood.co.uk/work/#london">London</a> with huge noise to provoke alarm, the campaign turned the heads of passers-by, promising to blare its message until the threat to our livelihoods is properly addressed.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/climate-call-up/">Climate Call-Up</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Thankyou: Are you in?</title>
		<link>https://www.buildhollywood.co.uk/work/thankyou-are-you-in/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=thankyou-are-you-in</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Wed, 03 Mar 2021 16:00:25 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=1948</guid>

					<description><![CDATA[<p>Thankyou has a vision – A world where not one person lives in extreme poverty. They believe that to change the world, we must change the system so they exist to help end extreme poverty and give 100% of their profits to their charity partners. To achieve that purpose, instead of asking the public to [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/thankyou-are-you-in/">Thankyou: Are you in?</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>Thankyou has a vision – A world where not one person lives in extreme poverty. They believe that to change the world, we must change the system so they exist to help end extreme poverty and give 100% of their profits to their charity partners. To achieve that purpose, instead of asking the public to donate money to their Trust, they started a company – which sells consumer products, from body care to food products, with all profits going to safe water, hygiene and sanitation programs, and food security programs in 16 countries. To grow this worthy initiative they need more support, that’s why we’ve helped them deliver an important invitation to Proctor &amp; Gamble and Unilever housed in a crate within these massive glass sided vehicles. The hope is that these companies will take notice and join the movement too.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/thankyou-are-you-in/">Thankyou: Are you in?</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Kapten</title>
		<link>https://www.buildhollywood.co.uk/work/kapten/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=kapten</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Mon, 01 Mar 2021 22:19:27 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=3987</guid>

					<description><![CDATA[<p>Kapten was founded in France in 2012 and has now launched in London, with the aim of incentivising its drivers to buy hybrid and electric cars. The brand is shaking up London’s travel network with its clean, green, ride-hailing approach, giving Uber a run for its money.  To help promote their service we created a [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/kapten/">Kapten</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>Kapten was founded in France in 2012 and has now launched in London, with the aim of incentivising its drivers to buy hybrid and electric cars. The brand is shaking up London’s travel network with its clean, green, ride-hailing approach, giving Uber a run for its money.  To help promote their service we created a living billboard in East London, full of luscious leaves to bring to life their environmentally friendly message.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/kapten/">Kapten</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Herbal Essences interactive billboards</title>
		<link>https://www.buildhollywood.co.uk/work/herbal-essences-interactive-billboards/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=herbal-essences-interactive-billboards</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Mon, 01 Mar 2021 21:50:32 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=3888</guid>

					<description><![CDATA[<p>Herbal Essences is on a mission to power the planet. With 17.2% of butterfly species endangered in the UK, we teamed up with the brand to create a series of blooming interactive billboards targeted at people on the street at Old Street, Clapton and Kentish Town. The billboards featured an impressive 3,000 detachable leaves, all [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/herbal-essences-interactive-billboards/">Herbal Essences interactive billboards</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>Herbal Essences is on a mission to power the planet. With 17.2% of butterfly species endangered in the UK, we teamed up with the brand to create a series of blooming interactive billboards targeted at people on the street at Old Street, Clapton and Kentish Town. The billboards featured an impressive 3,000 detachable leaves, all of which contained seeds. When planted, these seeds had the potential to grow 36,000 wildflowers, encouraging a more sustainable habitat for butterflies across London. To further support the campaign, we also launched a nationwide poster campaign that featured 4 sheets, 16 sheets, takeovers and standard 48 and 96 sheets.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/herbal-essences-interactive-billboards/">Herbal Essences interactive billboards</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Every Can Counts: Do Infinite good</title>
		<link>https://www.buildhollywood.co.uk/work/every-can-counts-do-infinite-good/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=every-can-counts-do-infinite-good</link>
		
		<dc:creator><![CDATA[BUILDHOLLYWOOD]]></dc:creator>
		<pubDate>Mon, 01 Mar 2021 16:18:45 +0000</pubDate>
				<category><![CDATA[Culture]]></category>
		<guid isPermaLink="false">http://www.buildhollywood.co.uk/?post_type=work&#038;p=3664</guid>

					<description><![CDATA[<p>Brighton &#38; Hove littering rates increase by 267% this summer with 11 tonnes of rubbish collected from the beach in just one day as lockdown restrictions ease and thousands flock to the seaside. We worked with Every Can Counts and Brighton and Hove Council to create this impressive Brighton rainbow on the seafront, as a tribute to key workers, and to [&#8230;]</p>
<p>The post <a href="https://www.buildhollywood.co.uk/work/every-can-counts-do-infinite-good/">Every Can Counts: Do Infinite good</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>Brighton &amp; Hove littering rates increase by <strong>267%</strong> this summer with 11 tonnes of rubbish collected from the beach in just one day as lockdown restrictions ease and thousands flock to the seaside.</p>
<p>We worked with <a href="https://everycancounts.co.uk/" target="_blank" rel="noopener noreferrer">Every Can Counts</a> and <a href="https://new.brighton-hove.gov.uk/" target="_blank" rel="noopener noreferrer">Brighton and Hove Council</a> to create this impressive Brighton rainbow on the seafront, as a tribute to key workers, and to highlight the benefits that can be achieved by recycling valuable aluminium drinks cans, rather than littering them.  ‘Do infinite good’ as well as a positive affirming statement also refers to the fact you can endlessly recycle aluminium, ucrrently 76% of aluminium drinks cans are recycled in the UK – ECC’s mission is to get it up to 100%.</p>
<p>The giant structure was created using sustainable materials and over 2,000 recycled cans. We completed the seaside display by building golden can-shaped recycling bins, branded information boards and installing temporary chalk stencils to lead the way. The towering rainbow stands 7m tall against the seafront, (in between the i360 and upside-down house), providing a perfect photo opportunity come rain or shine – see the <a href="https://www.jackarts.co.uk/services/special-builds/" target="_blank" rel="noopener noreferrer">special build</a> rainbow on display until 12 September 2020.</p><p>The post <a href="https://www.buildhollywood.co.uk/work/every-can-counts-do-infinite-good/">Every Can Counts: Do Infinite good</a> first appeared on <a href="https://www.buildhollywood.co.uk">BUILDHOLLYWOOD</a>.</p>]]></content:encoded>
					
		
		
			</item>
	</channel>
</rss>
