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Jack

Strong Roots: Let’s Be Real

Plant-based frozen food brand Strong Roots took over our 1 Quaker Street event space, The Sandbox, for a vibrant sampling activation. Working alongside Talon Outdoor, JACK wrapped the space in bold purple artwork that cut through the bustle of Shoreditch, while flying fries splashed across the creative gave a taste of what was in store. 

Street-side, passersby were invited by brand ambassadors to sample Strong Roots’ signature sweet potato fries for free – offering a healthier alternative to the classic fry without compromising on flavour. 

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