For a year, the venues, bars and nightclubs that make this country what it is have had their doors closed. While we’ve lost some great ones, the ones that have stayed have had an entire year to plan their big reopening. One of those is Printworks, the sprawling maze of venues and spaces to get lost (and lose your mind) in. Formerly a real printing factory, Printworks is now one of the most unique venues in the entire country, complete with preserved printing machines.
We’ve worked with Printworks in the past on an augmented reality poster campaign, so we were excited to team up with them once again for their grand reopening. Their latest campaign stays true to their humble beginnings, with simple black and white blocks of colour and text with the dates of upcoming events in September. While they’re a way off yet, the posters are going to get people excited for the days they can lose themselves in Printworks again.