Jack
Tombola
Who can resist popping bubble wrap? To bring a little joy to people’s daily commutes, Tombola Games teamed up with JACK and Meanwhile Agency to create an interactive 48-sheet creative billboard on Hornsey Road. Wrapped in oversized, poppable bubbles, the billboard invited passersby to get hands-on with the creative while discovering Tombola’s online games and cash prizes. As the bubbles gradually disappeared throughout the campaign, Tombola’s ethos rang true: you’re never too old for a bit of fun.
