Jack

Mahou Beer: Your first taste of Madrid

We were delighted to work with Rapport on bringing the taste of Madrid to Hackney with Mahou beer. By combining multiple sites of varying sizes, from 4 sheet to 48 sheets, we created an incredible takeover in Shoreditch – aided by the vivid red and yellow artwork of the popular Spanish beer.

The multi-angled feature of the site ensured high impact on passersby, while the colourful nature and imagery of this work evoked the excitement of summer.