Jack

L’oréal: Studio Pro

Jack worked with Kinetic and Maxus to activate L’Oréal’s “Who do you want to be today?” campaign, to launch their new styling range. The super bold, black and yellow outdoor campaign encourages millennials to try standout hair looks with the aid of Studio Pro styling products.  To really build awareness around this exciting new range, we used our 4 sheet and 48 sheet sites across the UK to give the campaign nationwide coverage.