Jack
LOOKFANTASTIC
When it comes to beauty, long standing brand ambassador Molly Mae knows her essentials – and for LOOKFANTASTIC, she was the perfect face to bring them to the streets. From Sol de Janeiro to Estée Lauder foundation and Kylie Cosmic Intense perfume, her favourites took centre stage in a series of vibrant artworks.
To roll out the campaign, JACK worked directly with the brand on a bespoke street poster takeover, deploying 4-sheet and 48-sheet billboards across London. Landing in one of the city’s trendiest spots, Brick Lane, the artwork felt alive – chasing the city’s pulse and keeping LOOKFANTASTIC front of mind.
