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Loewe: Paula’s Ibiza 2023
All about sun-drenched escapism and creativity, Loewe Paula’s Ibiza 2023 is a collection replete with signature basket bags, ready-to-wear silhouettes and avant-garde accessories that are ‘the epitome of freedom and ease’.
Providing a wearable sample of island life, the collection – captured on Alewya, Bad Gyal, Mason Hyce Barnes, Guitarricadelafuente, Emily Ratajkowski, Devin Halbal and Karol G – stepped out in the city with our street poster campaign in collaboration with Loewe. Targeting some of London’s key fashion hotspots, the multi-format campaign made a splash in the city.