Diabolical
Beats by Dre
The Pill is back – and it’s got teeth. To mark the return of the iconic Beats Pill, Beats by Dre teamed up with Japanese graphic heavyweight Verdy, dropping a limited-edition ‘Vear’ art toy with the speaker gripped tight in its jaws.
In collaboration with Mediabridge, DIABOLICAL took it to the streets – rolling out a bold, billboard-led creative across East London that made noise without making a sound. Part collectible, part street culture crossover, this collab fused art, audio and attitude – a love letter to design heads and music fans alike.