Jack
Caudalie
To celebrate the launch of Caudalie’s Vinopure range, the iconic French skincare brand partnered with JACK to deliver an immersive, street-level campaign across London and Manchester – blending pastel visuals with real-time product engagement.
In East London, our event space, The Platform, was fully wrapped in Caudalie’s signature mint green, complete with a striking mirror installation and a pop-up skincare bay. Passersby were invited to sit down with Caudalie’s beauty experts for personalised skin scans that identified individual concerns and offered bespoke skincare advice using their new range of natural products.
Up in Manchester, brand ambassadors activated the space with sampling and tearaway posters, turning the streets into a tactile skincare experience. Dreamed up and delivered by JACK – no brief, no formula – just beauty, built to stop people in their tracks.