Jack
Jo Malone x Paddington
Iconic British perfume-house Jo Malone has teamed up with the duffle coat-wearing, marmalade-loving, beloved bear that is Paddington. Known for his kind heart, politeness and love for a certain sweet treat, Paddington has been embraced by children and adults all over the world. Inspired by the marmalade sandwiches hidden away under his red hat, the centrepiece of this whimsical collection is a refined blend of warm woods with orange zest, dubbed the ‘golden fragrance’.
JACK and Jo Malone collaborated to introduce this nostalgic pairing to the streets of London, with an equally special creative build. Taking over our 1 Quaker Street site, our in-house creative studio team transformed the site into a larger-than-life version of Paddington’s trunk, with ‘marmalade’ spilling out into the streets. By night, the build was illuminated with a golden glow and stood as a reminder that there’s always room for a bit of childhood magic and a marmalade-scented adventure.