Jack Arts
The Shadows Between Us: Tricia Levenseller
New York Times-bestselling author Tricia Levenseller is back with a bang, with her dark fantasy YA novel, The Shadows Between Us – ‘where the villains are the heroes’. Flipping morality on its head, the story follows Alessandra as she steps out of her older sister’s shadow, and seeks ruling power in their kingdom with a cunning plan to overthrow the Shadow King.
To celebrate the UK release of the gripping tale, we worked alongside Pushkin Press to create buzz with a campaign that brought together the street-side and the digital. Constructing a beautiful creative billboard in London Bridge with 3D models of the cover’s rose and dagger illustrations, the site became home to a social media competition to give away The Shadows Between Us-themed prizes – with Pushkin’s showcase posts receiving hundreds of likes across its channels.