Diabolical

The Kooks: Never Know

To celebrate the launch of The Kooks latest album Never Know, Diabolical teamed up with Virgin Music for a surprise event in Camden Town. Fans were treated to an impromptu busking session, where the band performed “Sunny Baby” from the new record, followed by their classic hit “Naive.” The Kooks also took time to sign autographs and pose for photos with fans, making it a memorable day for everyone who attended.

Adding to the excitement, a special interactive billboard was the backdrop for this event. Fans could pick a real rose from the display, each one attached to a tear-away card featuring a QR code that allowed them to stream the new album instantly. On the back of the card, there was also a personal message from lead singer Luke Pritchard, adding a heartfelt touch, for fans to remember this special day.