Jack Arts

The Chemist: A.A Dhand

To celebrate the launch of A.A. Dhand’s gripping new novel, The Chemist, set in the shadowy streets of Leeds, JACK ARTS partnered with HarperCollins to bring the story to life across the city.

The Chemist follows Idris Khan, a local pharmacist who spends his days dispensing methadone to the many addicts under his care. In a creative twist, the bright yellow billboards promoting the book appeared throughout Leeds with an interactive element: passersby could tear off “prescriptions” that brought the novel’s world into their own hands.