Otherlands Festival: 2023
After a mega-successful inaugural festival in 2022, Otherlands is back for another one in 2023. Seeing the veteran FLY crew take their party expertise into the Scottish wilds, the Perth-based weekender promises to deliver another three days of feel-good music, arts, and culture.
To drum up excitement for this year’s festival announcement, we worked with FLY on a campaign that this time took its enigmatic teaser messaging to Edinburgh, Glasgow, London, and Manchester. Both mirroring and developing the nature-inspired artworks from our 2022 work with them, the campaign hinted at out-of-this-world things to come from the festival ahead of its line-up announcements later in the year.