Jack Arts

Northern: Try the Train

The second largest train operator in the country, Northern serves more than 500 stations across the north of England, from Manchester to Liverpool and Carlisle, to Sheffield and Middlesborough, with over 100 million passenger journeys taken each year.

As part of their new Try the Train campaign, we collaborated with Talon, Northern and CreativeRace on an interactive billboard at our bustling Manchester Oxford Road site. Encouraging people that don’t normally use the train to ‘give it a go,’ our billboard featured over 300 tearaway tickets offering free travel for two to anywhere on the Northern network, and passers-by flocked to bag their free tickets. Anyone who missed out could scan a QR code from the poster to redeem half-price tickets via Northern’s website and app, ensuring everyone had a chance to hop aboard this month.