Jack
Jamesons integrated marketing campaign
Jack worked with global communications agency Havas Group to promote Jameson’s whiskey, with a multiple format out door advertising campaign across the UK.
Targeting the brands key demographic, the JACK team sourced key locations close to drinking hubs, nightclubs and live gig venues executing an out of home campaign across street level an elevated poster sites, as well as murals created by local artists in each city. A stop motion video depicting the London mural being created was also commissioned to support the campaign online.