Diabolical

JADE: That’s Showbiz, Baby!

To launch JADE’s debut solo album That’s Showbiz, Baby!, DIABOLICAL teamed up with RCA to create a standout spillboard in Shoreditch. Featuring her own puppeteering artwork, the 3D build showed JADE dancing above the streets, gazing down at different versions of herself. Authentically her and bursting with big pop-girl energy, the campaign marked the beginning of a bold new era in her career.