Diabolical

Doves: Constellations For The Lonely

Manchester indie rock band Doves are back with their highly anticipated sixth studio album, Constellations for the Lonely. To ensure this truly stood out, Diabolical and EMI North joined forces to bring the album to life in both London and Manchester.

We showcased its artwork across various formats, both digital and print. The campaign took a creative turn with interactive elements, including mirrors that allowed passersby to step into the album cover and snap a photo. The highlight of the campaign, was the striking installation in their hometown of Manchester, an infinity mirror that mesmerised onlookers, capturing their attention with its illusion. All locations featured a QR code, directing consumers to the new album to take a listen.