Calvin Klein x PALACE
A collaboration that’ll break the Internet? Timeless classics and innovative streetwear have come together as Calvin Klein and Palace Skateboards team up for the first time. Uniting the sartorial spirits of NYC and London across the Atlantic, the partnership leads with a brand-new and exclusive fragrance alongside limited-edition fashion pieces that’ll be coveted by collectors across the globe.
To make the news right at home on the streets of London, we worked with Billups on a two-part tease and reveal campaign. Initially unveiling the collaboration logo in understated black-and-white, our sites later became home to the collab’s already-iconic imagery. Featuring the likes of Willem Dafoe, Joan Collins, Kyle Wilson and Lourdes Leon, it was a street poster campaign that belonged right in the heart of the city.