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Partnerships

Third time’s a charm with Walthamstow’s Big Creative Academy

It’s that time of year again! This is the third year BUILDHOLLYWOOD has been invited to help support the work of art and design staff and students at Walthamstow’s Big Creative Academy. It’s always a treat to witness the enthusiasm and dedication of BCA’s young cohort. 

It was a very difficult decision but from more than forty deeply felt, assiduously researched and for the most part diligently executed designs, ten were selected for reproduction and display as street posters. Helping give voice to the concerns of Walthamstow’s young adults is a privilege and brings to the fore important issues such as: caring for the planet and all its creatures; respecting one another; challenging injustice. But there emerged a very strong recurring theme throughout the artworks and that’s of people taking both individual and collective responsibility for their lives and communities. If there was one overarching message it was a mature and ambitious one: to be the best person you want to be.    

A whistle-stop tour of the ten selected works follows… Lili’s ‘Creativity’ poster is a riot of intricate detail. At the same time, it’s bold and eye-catching enough to work well as a street poster. Music, visual art and design, whatever your creative obsession, Lili’s advice is to immerse yourself in what you love. ‘Keep Moving Forward’ is Dillon’s positive slogan. Their artwork is literally rays of sunshine bursting through a verdant forest. It’s a bold, resonant reminder not to sweat the small stuff, but look beyond everyday stumbling blocks and keep your dreams alive. 

18.12.24

Words by Adrian Burnham

With ‘Is It Really That Deep?’ the creator Greta could be wondering at the meaning of life, or the mind-boggling extent of the cosmos. Either way the poster’s array of planets and bursting stars makes this a jewel of arresting design. The uncompromising composition and message of Ariella’s poster – a sportswoman looking directly and implacably at passing viewers – is magnetic. Her veridian green sports field design perfectly accentuates the striking pink and white text proposing, ‘Who Says I Can’t?’ 

Tabitha’s ‘Period Poverty’ poster challenges the high price of sanitary products. It features a young woman holding a tampon and gold coin aloft; a haloed saint resting on her sword; a prayerful figure and, at the base, a woman begging outside a high street shop. All delicately drawn in a way that mournfully expresses the designer’s important message. Joao’s ‘That Change’ shines a light on the need to celebrate difference, reminding poster spotters that ‘You might be the key to change everyone.’  His crop haired dandyish figure sports a pink crown with an outfit to match. It’s a clever and striking design with the star of the show accentuated by an encircling audience of dark anonymous figures. 

A poster by Adelina called ‘Born To Die’ features two characters, their finely rendered faces are illuminated by the pair lighting cigarettes. Smoke from their respective ‘cancer sticks’ wreaths together to form the sad and ultimately deadly message of this injurious habit. ‘Vision’ is all about seeing the world afresh. Demi’s poster proposes that if we change the lens through which we view the world then the world can become a different place. A deft use of monotone and contrasting cornucopia of colour communicates their message wonderfully. 

Aaliyah’s brilliant take on Jim Carrey’s vivid yellow suited character from the blockbuster film Mask certainly grabs attention. Her blue-faced version, an eye-popping, tongue-lolling character personifies the effects of doom-scrolling. The designer’s message? ‘Turn It Off.’ Ceri’s ‘Shark Welfare’ poster design achieves both an engaging, attractive graphic clarity and at the same time leavens her serious topic with a degree of humour. A warning sign bearing the words ‘Humans Spotted. Beware!’ is improbably dangled before a whale in the briny deep. 

In a concluding event celebrating all the learners who participated in this project, BCA students gave an insightful and often moving description of the ideas informing works as well as an account of the visual development of their individual poster designs.  

BUILDHOLLYWOOD’s Emma Clackson and Kate Garvey joined the dedicated BCA staff to recognise everyone’s achievements. And Turner Prize shortlisted artist Mark Titchner – known for siting his own thought provoking, conscience questioning artworks in the public realm, both throughout the UK and internationally – was also on hand to congratulate students on their efforts and imagination. All in all, it was a special evening that honoured students, staff and the fabulous array of posters this project produces. 

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