Minty’s Gig Guide to Cardiff meets BBC’s 6 Music Festival on the streets of the Welsh capital
There can’t be a person that knows the Cardiff live music scene better than Daniel Minty. This led him to create Minty’s Gig Guide, an illustrated map of the city’s hallowed music haunts – we brought it to the streets to celebrate BBC’s 6 Music Festival landing in the city.
Devoted to the Cardiff scene for over 15 years, Minty is a bona fide expert on the city’s venues, local artists and hidden gems. His passion for Welsh music culture spans from the country’s many legendary artists right across to the grassroots. Attending gigs and shows for sport, he’s been able to develop Minty’s Gig Guide as a bible to the local scene for Cardiff natives and tourists alike, wanting to share the very best that the city has to offer with everyone who can experience it.
As the 6 Music Festival arrived in Cardiff in early April 2022, Minty was the perfect person to collaborate with to spotlight the event programming in the city. The Minty’s Gig Guide team worked alongside 6 Music Festival to produce an interactive map that would showcase the weekend’s packed listings, alongside the bridging Fringe Festival organised by Creative Wales and Cardiff’s own local venues and artists. The beautiful illustrations of the individual venues come courtesy of Alex Waeland, facilitating the accessibility and vibrancy of the map, encapsulating the essence of each featured spot in fantastic watercolour.
To platform the collaboration, we worked alongside Minty to bring Minty’s Gig Guide to the 6 Music Festival onto the streets of Cardiff. Taking over the full spread of our Custom House Street sites, the poster displays showcased Waeland’s illustrations of each festival venue and put the spotlight on the city’s music scene for all to see.