Diabolical

Nia Archives: Silence Is Loud

Jungle revivalist, Nia Archives, needs no introduction. The British producer-DJ presents Silence Is Loud; her first full length release, and one that illustrates her gift for rewiring jungle into arena-sized pop catharsis. Between the cracks of the Amen breaks and bassline, Nia provides a deep sense of introspection and melancholy – solidifying her position of a junglist breaking new ground.

Teaming up with Island Records, we welcomed Silence Is Loud to the birthplaces of Jungle; London and Bristol, as well as Manchester and Brighton. The campaign was rolled out with two different creatives. The first showcased Nia dabbling in Brit-pop iconography while the second reflected the album artwork; allowing for passersby to get up-close-and-personal with an artist living passionately in the moment while rushing into the future at breakbeat speed.